AUTONOMOUS DRIVING LOSSES RELATED TO FATAL COLLISIONS
Here are projected autonomous driving losses for a nominal manufacturer of 1M cars per year.
Sales: 1M cars/year.
Declination fraction per fatal collision in which autonomous driving is involved: 5%.
Loss of annual revenue per fatal collision: $2B per fatality per year.
Fatalities in self-driving vehicles have received outsized negative publicity. The general public, and even several US Senators, are concluding that self-driving vehicles are risky, and are pushing for government safety regulators to be tough watchdogs.
As the car-buying public and the federal government are extremely sensitive to even a single fatality ascribable to self-driving, the safety bar is much higher for self-driving than for human drivers. Therefore, car companies will be required to do more than ever before to prevent ALL collisions - and to minimize the harm if unavoidable. Otherwise, not only may innocent people be maimed or killed, but vehicle companies may become faced with very severe government safety regulations.
A forward-thinking automotive company would receive great business value for Intellectual Property that enables autonomous collision avoidance and harm minimization. Each fatality involving self-driving vehicles probably costs the brand many millions of dollars in lost sales.
ARI offers compelling and well-supported IP - with hundreds of patent claims - which provides a solid position on collision avoidance and harm minimization, whether for full Level 5 Autonomous Driving, or for Advanced Driver Assistance Systems (ADAS).
AUTONOMOUS SOLUTIONS FOR MISSION CRITICAL SAFETY
If you share our obsession at ARI with saving lives needlessly wasted on roadways, let’s talk!
ARI's Patents combine COLLISION AVOIDANCE and HARM MINIMIZATION.